Clients.

Income.

Freedom.

On Your Terms.

You’re smart, but freelancing is different.

This structured, self-paced program equips you with the clarity, skills, and confidence to build a high-paying and well-respected practice.

Shift from frustrated freelancer
to sought-after professional.

Topics Covered

Module 1

Craft Your Vision:

Unleash Your Medical Writing Identity

Describe what you do with confidence, so conversations about your work feel easy, energized, and fully in line with the work you are great at.

Module 2
Marketing for Introverts:
Step Out from Behind the Curtain

Put yourself in front of the right clients—those who pay well and appreciate what you offer—and still feel like yourself.
If even reading about marketing feels nerve-wracking, you are in the right place.

Module 3
The Power User Sessions
Word, PowerPoint & PerfectIt

Flex your software muscles and distinguish yourself. Beyond science and writing, truly master the tools you use every day. Being an advanced user is not enough. Become a power user.

Module 4

Overcome Obstacles:

Clear Your Path to Success

Figure out what is in your way. Examine the ideas, physical environment, and relationships that either help or hinder your success. Yes, this module is all about boundaries.

Module 5

Cultivate Your Mindset:
Thrive as a Freelance Entrepreneur

Come to grips with reality—the reality that you are a business owner. If you have never considered freelancing as running a business, get an inside look at how you are uniquely built to flourish as a freelance entrepreneur.

* EXCLUSIVE *
Freelance Success Panel:

Learn from Leaders in the Field

Don't just take Hope's word for it. Hear about the freelance journeys of six esteemed colleagues—all long-time AMWA members and leaders in our profession. Never before in one place. Yours only in Freelance Success Library.

The Full Freelance Success Library Includes

3

Month Trial of PerfectIt

7

Success Stories

16

Training Videos

100

Pages of Resource Material

About Hope

Hope Lafferty, AM, ELS

Hope is an award-winning trainer, leadership coach, and serial solopreneur. She began her career as a group psychotherapist and has worked in the field of scientific and medical communications for almost 30 years. She began freelancing at the height of the '08-'09 recession and built a six-figure annual income within 4 years. The Freelance Success Library distills her experience and what she has seen work.

Not only has her business attracted steady income, repeat clients, and long-term projects, it has positioned Hope as a well-reputed member of the medical writing community. She has received invitations to serve on credentialing organizations and executive boards—including the editorial boards of the 10th and 11th editions of the AMA Manual of Style—and as faculty for the medical writing and editing certification program at the University of California, San Diego.

When she is not convincing the uninitiated that medical writing is indeed a profession, she coaches exceptional clients, creates dynamic curricula, and serves as primary care partner for her mother. Hope is also a published essayist, playwright, and physical memoirist.

Her flexible and varied pursuits result from the freelance business she designed. Hope created this program to help you step into your natural genius and design a business and a career that support the life you envision.

Enjoy This Sneak Peek

from Module 1

Pricing And Plans

Your Freelance Success Library, Your Way

Starter Kit

$99

  • Module 4

    Your Path for Success

  • Module 5
    Your Mindset

  • Habit Finder Results

  • Resource Guide

Power User

$249

Module 3

  • MS Word Styles, TOC, Templates, Shortcuts

  • PowerPoint Master Slides

  • PerfectIt Advanced Tutorial

  • 3-month Trial of PerfectIt

  • Reference Guide with Written Instructions

Business Builder

$297

  • Module 1

    Your Freelance Identity

  • Module 2

    Marketing for Introverts

  • Module 5

    Your Mindset

  • Freelance Success Panel

  • Habit Finder Results

  • Mini Playbook & Field Guide

Full Library

$497

  • Module 1

    Your Freelance Identity

  • Module 2

    Marketing for Introverts

  • Module 3

    The Power User Sessions

  • Module 4

    Your Path for Success

  • Module 5

    Your Mindset

  • Freelance Success Panel

  • BONUS: The AHA! Session
    Ask Hope Anything Q&A

  • Habit Finder Results

  • 3-month Trial of PerfectIt

  • Full Playbook & Field Guide

What Other Freelancers Are Saying

I came away with clear, actionable strategies that I’ve successfully implemented to refine my niche, optimize my workspace, and boost my productivity.

J. C., PhD

I especially liked learning to use Power SessionsTM that really enhance my focus and productivity. I also learned some great tips on using AI for marketing and positioning.

M., PhD, MBA

Fifteen months into my career as a freelance medical writer, I was at a standstill. I had to do more to attract clients. I needed a good roadmap. Then I found Hope's program. Transformative training indeed.

A. L., MS

Frequently Asked Questions

What is PerfectIt?

PerfectIt is a software plugin for MS Word and PowerPoint to augment the built-in spellcheck and grammar check functions. PerfectIt allows professionals who work with words to create custom style sheets right within Word and PowerPoint. The product was launched in 2009 and is not an AI tool, but a software program for proofreading and consistency checks to support—not replace—human judgment. The leaders at the company collaborate with writers and editors—especially medical writers—to develop a robust and relevant way to streamline our work.
A 3-month trial of PerfectIt is included in the Power User and the Full Library plans.

What is Habit Finder?

The Habit FinderTM is a mindset assessment that measures your hidden habits of thinking. This assessment has been developed over 5 decades—and is not an AI-generated selling tool. The results highlight six mathematically and scientifically proven areas that determine the unconscious patterns that either support your efforts or keep you stuck. Hope discovered the Habit Finder in 2016 and has been a certified Habit Finder coach since 2020.

Take the free assessment here and get immediate access to 40+ pages of results. No purchase necessary.
PS: Hope is the only one (aside from you) who will see your results.

What is included in the Playbook & Field Guide?

The Freelance Success Playbook & Field Guide includes a recap of the key points in the video modules and additional exercises and guidance to help you keep the momentum after you complete the program. Shorter guides and instructions are available in the Starter Kit, Power User, and Business Builder plans to support your continued learning.

If you choose the Full Library plan, you will not only have 75 pages of instruction and support, but you will also have all contact information and curated lists of resources from members of the Freelance Success Panel. You've started down this path to freelance success. The Playbook & Field Guide offers many more ways and many more mentors to help you proceed in your journey.

What is AMWA?

AMWA stands for the American Medical Writers Association, the professional association for medical writers. Founded by an MD in the 1940s, AMWA's mission is to promote excellence in medical communication and to provide educational resources in support of that goal.

Aside from being the "huggy-est" professional association Hope has ever experienced, AMWA membership has proven essential to staying abreast of current trends and best practice in medical writing. AMWA offers many opportunities for freelancers—networking, conferences, and its freelance directory. Hope has been an AMWA member since 2002 and has taught AMWA workshops since 2009. She also received its Golden Apple Award for excellence in teaching in 2023. So, yes, Hope is a fan. Join.

© Hope Lafferty 2026. All rights reserved.
Hope Lafferty Communications & Coaching, Blue Lake CA 95525